Quick Q&A with Fawkes Cycles – Sports eCommerce Brand
From Local Shop to Mail Order Specialist
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Fawkes Cycles has been serving cycling enthusiasts since 2009. Originally running both a physical shop and a mail order operation the business now focuses solely on online sales. They offer an extensive range of products including bikes, helmets, lights and cycling parts. Director Amanda Bishop is a former world cycling champion who brings personal expertise and passion for the sport into the business.
Seamless Integration for Greater Efficiency
The GFS integration has transformed how Fawkes Cycles processes and fulfils orders. The system connects directly with their website and warehouse, so labels and delivery instructions are generated automatically. With one integration they can choose from a wide range of domestic and international carriers without separate setups.
Flexibility and Cost Control
Running a mail order business means keeping costs competitive while maintaining service quality. If carrier prices rise Fawkes Cycles can consult with their GFS account manager to explore alternatives without making changes in the warehouse. Customers can select next day delivery for high value orders or opt for a standard service. Click and Collect is also available giving customers flexibility to pick up orders at their convenience.
Reliable Support and Tracking Tools
GFS offers fast and effective support for any technical issues such as label printing errors. The customer service team uses GFS Seeker to find tracking details and resolve parcel queries even when customer contact information is incorrect.
Looking Ahead with Growth Plans
Fawkes Cycles plans to restart international sales which paused due to Brexit and is exploring GFS returns services to make sending items back easier. With steady UK growth Fawkes Cycles values GFS as a trusted partner that delivers efficiency, competitive pricing and excellent customer service for every order.

