Where will your next £1m of international revenue come from?
For UK retailers looking for growth, international expansion is an obvious opportunity. Choosing where to invest (and making the numbers work) is much less obvious.
Europe? The US? Emerging eCommerce markets? Marketplaces or direct?
Then there’s the operational reality.
Every new market can bring different customer expectations, carrier requirements, customs rules, returns challenges and costs. What looks like an attractive growth opportunity can quickly become difficult to scale or difficult to make profitable.
And with further cross-border changes coming in 2027 and 2028, decisions being made now could have a very different commercial impact over the next two years.
Replay the webinar to see ChannelX and GFS bring together the market opportunity and the operational reality of international growth.



