What do your customers want from delivery?
Shoppers are more demanding than ever, and delivery can make or break the sale. If your options at checkout aren’t hitting the mark, you could be losing conversions without even realising it.
The truth is, speed isn’t everything. Convenience, flexibility and transparency are just as important. When customers don’t see delivery choices that fit their lifestyle or feel unsure about returns, they abandon their baskets and head elsewhere.
This visual guide breaks down the real delivery preferences of modern shoppers and how brands are falling short.
You’ll find:
- What today’s customers actually want from delivery
- Why flexible options matter more than just being fast
- How poor return policies and checkout friction impact loyalty
- Simple ways to align your delivery offer with customer expectations
Whether you’re scaling up or simply want to convert more browsers into buyers, reviewing your delivery strategy is a smart move.
Use this infographic to spot where your offer might be out of step and how to get back on track. It’s time to take the guesswork out of delivery.
Seeing a spike in basket abandonment on your shopping channels? GFS might have just the solution.
