Fast facts:

Asia is leading the way in global eCommerce and is home to the biggest eCommerce market in the world – China, of course. In fact, China accounts for 37% of the world’s global online sales. But as a whole region, the digital economy is set to add $1trillion to Asia’s GDP over the next 10 years*.

By 2025, the number of eCommerce users is estimated to increase to 3.1 billion people, with average revenue per user touted at £605.70.

With the eCommerce revenue in 2023 expected to grow at an annual rate of 11.90%, and post-pandemic shopping behaviour only accelerating towards online (vs offline), let’s look at where the region stands in the current eCommerce climate.